Everyone has been expecting the iMac upgrade for the last couple of months and today was the day that the upgrade finally was presented at the summer Mac product press conference.

The design of the new iMac is really breathtaking. It got considerably thinner than the white model and the aluminum material marks it clearly as a model targeted at the pro market.

The internal upgrades feature a faster processor, more RAM and a bigger hard disk. But the important part for becoming an all purpose computer for work and gaming is the graphics card and I feel that Apple did not completely make their homework. The entry-level model for 1200,- EUR will come with a Radeon HD 2400 XT which is an absolutely low end graphics card that you can buy for around 60,- EUR. I mean come on Apple, you build a really great system except this graphics card which is really a bummer considering the overall price tag.

Let’s take a look at the 20″ iMac for 1500,- EUR. It will come with Intel Core2Duo 2.4GHz, 1GB RAM, 320GB harddrive and the Radeon HD 2600 Pro. Ok, this card is about twice as fast as the 2400XT and a little bit faster than the Radeon 1600 which you find in the current iMac. But when you buy this card for your PC you will find that it is still targeted towards the lower mid end market with a price tag of around 100,- EUR.

In my opinion this is really a bummer and I was definitely expecting a little bit more, let’s say something in the area of a Radeon 1950 Pro. Especially since ID software committed themselves to deliver their new titles in parallel for PCs and Mac. But hey, maybe Apple did some great things with their drivers and these cards will perform better than expected, so let’s wait for the first true reviews.